When it comes to conscious beauty, New Zealand brand Aleph Beauty has firmly established itself as a leader in high-performing and planet-friendly New Zealand cosmetics.
Adding to its already impressive collection are four new Aleph products, all beautifully timed for shimmering festive season looks.
Leading the pack is the new Atmos shade of the popular Aleph Hybrid Eye Pigment – a luscious hybrid that delivers an irresistible consistency between a powder, crème, and eye pencil.
This versatility allows creativity of multiple options: line it, smudge it, or blend it. Pro-tip: blend for eyeshadow, layer for intensity, and frame your eyes for an eyeliner effect.
Atmos offers a velvety nude base with a coconut-ice reflect, for the perfect pop of eye shimmer.
Also new is the Aleph Lucid Lip Gloss/Balm – another multi-performing delight that appears slightly pink in the tube but applies clear on the lips. The nourishing glossy balm delivers shine while working to promote fuller lips and contains active ingredients from a unique Argan extract to promote collagen synthesis to firm and plump lips.
And as a perfect update for any make-up tool kit are two new Aleph brush creations: the Aleph Buffer Brush (blend, buff, and sculpt – ideal for seamless creme colour application, for cheek colour, contour, and highlighting) and the Smudge Brush (a soft pencil-shaped tip to create a smudged eyeline, precision crease, and smokey eye make-up).
Made, owned, and operated in New Zealand, Aleph is committed to conscious formulations that actively nourish the skin.